#socialcare #socialwork You are not engaged with #socialmedia because?

At a time when public support is urgently needed for social work and social care why are we not using social media to engage with our stakeholders? One of my favourite videos from Erik Qualman about the phenomenal growth in social media activity during the past two years (and the statistics today are even more impressive). (Video courtesy of @equalman http://www.socialnomics.net)

I agree with Erik – >“it is not a question now about whether you should be involved in social media but how well you do it”

Erik Qualman is the author of Socialnomics: How social media transforms the way we live and do business. “Social Media Revolution was one of 2010′s most viral videos on YouTube.

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One Response to “#socialcare #socialwork You are not engaged with #socialmedia because?”

  1. Lilybright Says:

    In my experience there’s resistance from social work employers. It arises from a number of factors – unfamiliarity with social media having been one, but it’s also linked to a profound mistrust of their employees, to the increasing corporatism of local government and the adoption of quite out-dated business practices.
    A couple of years ago I was keen for my team to start a blog as a means of improving information-sharing, learning and feedback for the 180 students, their Practice educators/supervisors, agencies and managers that we match to placements each year. It was vetoed. The fear of something being out of corporate control, of being vulnerable to public criticism or to accusations of censorship outweighed any appreciation of the clear benefits we could have derived from a focussed channel of communication. A great pity, but time to try again perhaps!

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