“secret millionaire” encourages charities to raise funds through the internet
Friday, July 23rd, 2010
If I ran a charity now our own search engine would be an essential part of our fundraising toolkit. Google and Yahoo have made their fortunes through charging for sponsored searches on the internet. It is simple really, we can all turn our internet searches into charitable donations. If all your supporters use your dedicated search engine you can generate funds. This may only be small amounts but 100 people raising £50 each per year at no cost to themselves soon adds up.
ClickNow the organisation that helps charities and schools raise money from internet searches was delighted to announce its latest collaboration with Blastbeat Education UK at their ‘Social Enterprise’ and ‘Battle of the Bands’ competition final which featured six new bands playing alongside famous acts like The Saturdays, rapper Tinchy Stryder and X Factor’s Stacey Solomon, on13th July at the O2 Arena, London.
Recently Nick Hurd, government minister for civil society called for the public to increase their financial support to charities, to help them manage the tough times ahead as a result of cuts in public spending. Hurd suggests that the public should donate one per cent of their income to charities. Fundraisers that use ClickNow’s innovative search tool could see an increase in donations without increasing the financial burden for their supporters.
ClickNow’s founder, Professor Kevin Morley, is a successful entrepreneur who in 2009 featured in The Secret Millionaire on Channel 4 when he visited Haringey one of the most deprived areas of London and gave away £250,000.
Opening the Blastbeat social enterprise fair and judging the student’s business skills. Kevin said “I’m delighted that Blastbeat has joined with ClickNow. In this current climate where there are many economic pressures, Blastbeat supporters now have a free and easy way of raising much needed funds through Blastbeat’s own search engine. In linking-up with ClickNow, Blastbeat joins over 500 other charities and schools who are now raising money for free through their own search engine.” www.clicknow.org.uk/Blastbeat
Robert Stephenson, Blastbeat founder and chief executive commented “ Like many small charities we are always looking for innovative and sustainable ways of funding the Blastbeat charity. ClickNow is a free and easy useful tool which will help our efforts to empower young people as social entrepreneurs and music artists.”
Blastbeat Education UK has developed a fun and exciting Music and Multimedia Business / social enterprise progamme offered to young people and schools around the world. This innovative and dynamic schools-based programme teaches teenagers how to set up and run music and performance-based social enterprises. Blastbeat has engaged otherwise disaffected teenagers in the learning process and supported their transition from school to work. www.uk.blastbeat.org
In addition to Blastbeat, ClickNow has helped charities raise over £200,000 of income simply by switching to ClickNow at no cost to the charity or their supporters. ClickNow has developed an internet search facility that provides search results from several of the major search engines in a clear and simple format. Whenever someone searches the internet using the ClickNow search facility, ClickNow receives money from the search engines and donates 50 per cent of this gross revenue to the participating charity. www.clicknow.org.uk
Does your charity have a search engine which allows you to turn your internet searches into charitable donations - if not, why not?
A free lecture at the Royal Society of Arts on Thursday 22nd April 2009 at 18.00. Booking essential
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