Posts Tagged ‘Social Work’

How does a systems understanding help teams and services to change their approach?

Thursday, February 18th, 2010

blawsonPerception is reality… a simple statement but one which has a powerful impact on the performance of teams and services.  Where we focus our attention becomes reality for us and all too often, as Barry Oshry argues, we are focused on the wrong things – the soap opera or the side-show in our teams, partnerships and organisations; as a result performance suffers, sometimes dramatically, often without us being aware of it.

What do I mean?  Some examples from my recent practice in Social Care…

● The service so caught up in its frustration and issues with its host organisation that a group of 60 staff couldn’t talk about the needs of the young people they provided a service for.

● The systems that produced three volumes of email communication over 11 months about the discharge of a high risk young offender – A problem which was sorted out the day before discharge by one telephone call by the young person’s solicitor in lieu of seeking a judicial review.

● The (fieldwork management) team grieving the departure of it’s service manager, unwilling to implement changes required for an OFSTED inspection.

What all these teams have in common was a habit, routine and perception which they were committed to as ‘real’ which was getting in the way of any kind of acceptable performance or outcome and that they were ‘stuck’ in.

How did we use a systems approach to support these situations and what was the outcome?

Barry Oshry’s work allows teams and services to develop ‘system sight’ and look at what they do as either part of the ‘side-show’ or ‘core purpose’.  It was a shock to these teams when they stood back from their situations; they could see that they were almost entirely caught up in a side-show rather than core purpose.

How does a systems understanding help teams and services to change their approach?

Systems thinking sees 95% of the problems in the way the system is configured rather than people being to blame.  John Seddon’s work – ‘Systems Thinking in the Public Sector’ (1998) has three key concepts we applied to these situations:
● An understanding of failure demand (not sorting things out the first time so they come back)
● Looking at the relationship between transactions (the number of actions it takes to get something done)
● …and Flow (how work moves through a system)

 We applied these ideas to our case studies and found that:

● The management of our ‘disinterested’ service was unavailable to lead because they were caught up in a complex financial system which generated lots of failure demand and transactions to achieve the flow required – a management of the cost of out of authority placements.  We worked with them to simplify this system which had grown up over a number of years, freeing management time to lead the service.

● The planning for the discharge of a young offender was clearly generating huge failure demand and massive levels of transaction which failed to deliver the required flow, which could have been sorted at any time by a single phone call.  We brought together the key managers of the system and agreed a new process to deal with failure demand and ensure flow, rehearsing this with young people about to be released.

● We brought the management team together to review the consequences to them and their staff of failing to engage with the new process.  As a result we were able to put in place a new internal system with the management team which made sense to them and which met the new internal and  external expectations.

What are the benefits?

It wasn’t, however just a case of sorting out the systems, there were other benefits, including restoring the reputation and career of key individuals who were being ‘blamed’ for the problems.  Other benefits included:

● The disengaged service, once reorganised, gaining regional and national recognition for its work and innovation.

● The discharge process leading to a flexible use of accommodation provision to flexibly meet the needs of a wider range of difficult and vulnerable young people.

● The management team coming together as a team, moving on and passing their unannounced OFSTED inspection.

References:

• Seddon, J (2008) ‘Systems Thinking in the Public Sector: the failure of the reform regime…and manifesto for a better way’, Axminster, Triarchy Press.
• Oshry, B (1996) ‘Seeing Systems: Unlocking the Mysteries of Organisational Life’, Berrett-Koehler Publishers Inc.

About the author
 Brian Lawson has 20 years experience in the public and voluntary, community and faith sectors applying new science and complexity approaches to a range of challenges as a project and programme manager and consultant working primarily in the area of children and young people’s services.

As well as direct intervention support work, Consilient provides support for organisations, partnerships, companies, teams and individuals dealing with turbulent transitions to sustain successful change. Consilient Consulting

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50,000 social workers join the Advanced Social Work Practice Network on LinkedIn in 2010

Monday, February 1st, 2010

inspiredWhat a powerful and independent voice this would give social work in the UK. With 82,875 social workers and 16,174 students on the GSCC Social Care Register this could happen in 2010.

“Do not wait for leaders. do it alone, person to person.”  ~ Mother Teresa

Help to make it happen
It is free to join LinkedIn. Promote the group by encouraging your friends and colleagues to join the Advanced Social Work Practice Network on LinkedIn. Start discussions and contribute your thoughts and ideas, share your research and examples of good practice, post interesting events locally, nationally and internationally. Suggest sub groups for special interests.

LinkedIn is a professional networking tool whose purpose is to provide its members with a a way to search and connect with other people. Unlike the social networking sites such as Facebook, MySpace and Bebo, LinkedIn is primarily focused on professional communities of interest.

“The insurmountable difficulties of today are the solved problems of tomorrow.”  Cardinal Heenan

The Social Work Task Force called for a a new programme of action on public understanding of social work. The phenomenal growth of social media and LinkedIn over the last few months offers us unprecedented opportunities to engage with the public debate today. Over 15 million people worldwide log on to LinkedIn every day! If you are new to LinkedIn this brief guide provides a useful overview . LinkedIn for beginners I look forward to connecting with you on LinkedIn!  http://uk.linkedin.com/in/shirleyayres

If you work with children and young people in care you may wish to join this group on LinkedIn

Interesting Resources
Managing on the front-line
Social Work Focus 
Supporting and Promoting Advanced Social Work
Social Work Task Force

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Knowledge Management in Social Care – time to embrace the internet?

Friday, January 29th, 2010

manager imageThe internet revolution has transformed the way in which research and professional knowledge can be accessed and used to enhance social work practice and social care services.

But how far has this changed the experiences and perceptions of front-line adult social care staff in relation to research mindedness and professional development in its broadest sense? What are the aspirations of social care staff, and how can employers and managers encourage and support the development of a learning culture within their organisations?

A recent on-line survey of one local authority adult social care workforce highlighted some key issues. This was followed up by two focus groups where a mix of staff from different services discussed the issues raised by the survey in more depth.

Making use of internet resources

The use of the internet was clearly seen as an invaluable source of information for social workers and social care staff – almost equal to training in importance. However knowledge about what’s available via the internet was very variable, and staff didn’t feel supported to spend time exploring this medium. Even in computer dependent field work settings, surfing the net can be seen as a diversion from ‘real’ work. Management fears about social workers accessing Facebook or Ebay instead of completing on-line client records may be one factor. It was also suggested that peer pressure discouraged the use of the internet, especially in direct social care services where access to computers is more limited and culturally there’s a premium on time spent with service users as against office based working.

Discussion in the focus groups highlighted the huge potential for making use of internet resources – if only this could be filtered for relevance so that front-line staff could be directed to information of value as and when they needed it. Certain websites were recommended for easy access to the information needed, whereas others were found to be frustrating to navigate and not particularly helpful. There was a sense that greater access to internet research helped broaden people’s perspectives and increased their focus on outcomes rather than process – surely a critical factor in progress towards personalisation.

Whole team learning

There were a range of ideas about how to focus in on ‘whole team’ learning, rather than the ‘scattergun approach’ to sending individual workers off on training courses.

“Staggered training causes problems with agency cover and it could take a year to have all staff trained on for instance Mental Capacity Act so we are not all working to the same agenda.”

Allocating research and learning tasks within the team were also seen as a positive way forward, with team members presenting information as a basis for team discussions at regular intervals. This would also help to challenge the culture of not being ‘allowed’ to be seen to do internet research.

Another suggestion was that a greater emphasis on the learning and development of team managers would set a tone within the organisation which valued professional progression and training for all staff. Other ideas included the use of ‘information champions’ and more use of external training opportunities.

“I think it would help if we had information champions, people who could be freed up from their work duties to spend time researching specific subjects to pass on to colleagues so that a more thorough overview could be cascaded to work teams”

“I think seminars/workshops would be good.  Funding is an issue, but we need to consider external courses to develop staff.”

Research mindedness

Of those responding to the on-line survey and attending the focus groups, most were clearly committed to learning and professional development, and there was a high level of interest in doing research. However there was a lack of knowledge about  research done by colleagues, and little understanding of developments such as the Research Governance Framework introduced to local authorities some two years ago.

While there were individual stories about the role of research evidence helping to inform policies, strategies and direct work with service users, the idea that this was now the cultural norm within social care remained unconvincing.

“Research is generally done by managers, practitioners are too caught up with the day to day … behind the advice and discussion there is research knowledge – I’m guessing here ….”

Postscript

The Continuing Professional Development strategy and framework[1] developed by Skills for Care, the Children’s Workforce Development Council (CWDC) and other partner agencies is intended to mean changes on the frontline of service delivery. Some very practical steps need to be found to effectively integrate the three critical areas of internet resources, whole team learning and research mindedness identified in this study. This will only be possible when underpinned by determination to support the growth of organisational learning cultures in the arena of professional social care.

About the author Carolyn Barber, BSc (Hons), CQSW, is an independent consultant specialising in research, team development and management skills.  Carolyn has over 25 years experience in social care as practitioner, trainer, researcher and manager, working across public, voluntary and independent sectors. For more information, go to www.wayfinderassociates.co.uk .


[1] http://www.skillsforcare.org.uk/developing_skills/Continuing_Professional_Development/Continuing_Professional_Development_(CPD)_introduction.aspx

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An Important New Resource for Grandparents

Monday, January 25th, 2010

Grandparents are taking the lead in teaching grandchildren a host of traditional values and are frequently acting as their confidants according to a new study* commissioned to mark the launch of BeGrand.net, an important new online resource for grandparents providing information, advice and support. The study reveals that over half of adults in the UK (55%) say they have learnt respect and manners from their grandparents, and almost as many say they showed them the different between right and wrong (48%).  The teaching of essential life skills continue with a quarter (24%) having been taught how to believe in themselves and almost a fifth (18%) shown how to cook by their grandmothers and grandfathers.

When it comes to the role the older generation play in their families’ lives, almost a third of grandchildren (31%) say their grandparents are like ‘second parents’ to them, more than one in seven (15%) say they are like ‘confidants’, and one in ten (10%) described their role as a ‘counsellor’ in their times of need.

As the structure of the British family becomes increasingly diverse, there has been a growing reliance on grandparents to help support their grandchildren’s upbringing, whether that’s financially, emotionally or otherwise. As such, the issues of grandparenting, kinship care and involvement in family group conferences could become hot topics for all of the political parties ahead of the forthcoming election.

BeGrand.net has been designed to raise awareness of the significant part grandparents play in family life and addresses serious issues like legal rights, through to activities to do with grandchildren on holiday.

Jackie Highe, author and spokesperson for BeGrand.net, said: “It is so important that we appreciate how much our grandparents can add to our lives and our research really highlights just how integral they are to supporting the family unit and society as a whole.  We want BeGrand.net to give something back to the grandparenting community by giving them a voice to raise and share issues that are relevant to them.”

BeGrand.net helps grandparents become part of an online community, connect with like-minded people and share their expertise, knowledge and ideas in a supportive environment. There’s also specialist advice, provided by The Grandparents’ Association, on the social & legal issues around grandparenting.  The site has been specially designed to be easy to access and use – and all content can be sorted by the age of grandchildren as well as by topic.

To visit the website go to http://begrand.net

It will be interesting to see how the site develops and I declare an interest here as a grandparent myself! The 14 million grandparents in the UK  are an extremely diverse group. 

*Opinium Research carried out an online poll of 2169 British adults aged 18+ from 11th to 15th December 2009. This sample includes 1805 respondents who know or have known their grandparents and 652 grandparents. Results have been weighted to nationally representative criteria.

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Have you joined LinkedIn yet?

Friday, January 22nd, 2010

 Linked in 119x32LinkedIn has a fast growing reputation as the ‘professional’ online networking forum. An increasing number of social work and care professionals from central and local government, the independent and third sectors are now part of the LinkedIn network, sharing news and joining in conversations about the issues that really matter for the future of the profession. Groups you can join include: Positive Social Work Professionals, Social Services UK, Network for Professionals working with Children and Young People in Care, and the Advanced Social Work Practice Network.

So why not join and start having a look round – you’re welcome to connect with me http://uk.linkedin.com/in/shirleyayres. I look forward to connecting with you.

Technology knows no bounds! You can also follow me on Twitter at http://www.twitter.com/shirleyayres.  Twitter helps people communicate and stay connected through the exchange of quick, frequent, 140 character messages.

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Launch of the Advanced Social Work Practice Network on LinkedIn

Saturday, January 16th, 2010

Linked in 119x32The Advanced Social Work Practice Network (ASWPN) is a group for social work practitioners, academics, employers and partner organisations who wish to support the development of professional leadership in social work. Members of the network share good practice and research, enhance opportunities for the continuing professional development of advanced practitioners and discuss topical issues which impact upon the delivery of quality social work services.

ASWPN aims to:
• Facilitate employers to become learning organisations which recognise the value of advanced practice for promoting excellence in social work.
• Encourage employers to support Continuing Professional Development opportunities at advanced level
• Engage employers and other stakeholders in the training needs of their advanced social work practitioners and the development of advanced level PQ programmes
• Advocate for improved funding structures for Post Qualifying (PQ) education in general, and the higher level awards in particular, to support the professional development of advanced practitioners
• Support the development of advanced practice positions such as Consultant Social Workers, particularly in the new Children’s Trusts and health and social care partnerships.
• Develop the research capacity of advanced social work practitioners through partnerships with the Social Care Institute for Excellence, Research in Practice and Making Research Count to embed research and advanced practice in social work
• Promote the recommendations of the Social Work Task Force, the children and adults workforce development agenda, the Social Work Reform Board. and innovative policy initiatives including Every Child Matters and Transforming Adult Social Care.

Join ASWPN to share information about advanced social work policy initiatives, reports, practice guidance, practitioner research and interesting events. We look forward to hearing your thoughts and comments about the policies, research and practice which are really making a difference to the promotion of excellence in social work practice.

If you are new to LinkedIn the following post will be helpful – Is social work ready for the social media revolution? How to become LinkedIn

If you work with children and young people in care you may also like to join this group on LinkedIn

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2010 – new decade, new challenges – what needs to change in social work and social care?

Saturday, December 26th, 2009

happy new year 2
“We have enough people who tell us the way it is – now we need a few more people who can tell us how it can be!”

A brief roundup of some of  the topics we will be featuring in 2010 

The Advanced Practitioner – managing your career

“Find It Here” – the launch of the first comprehensive Directory of online resources for people supporting children and young people in care

The Big Ideas survey – share your thoughts about how we can improve social work and social care 

Integrated Working – what stops care and health working together?

The e-Learning revolution and social media – a new approach to improve the skills and knowledge of staff in the care sector?

What makes a good employer? A simple audit tool which reveals whether your employer demonstrates that staff really are the most important resource in the organisation.

New Partnerships – Shirley Ayres Consulting will be joining up with a number of organisations who are committed to driving up standards in social work and social care.

Leadership and Management in Social Care – has the investment paid off?

An undervalued and unrecognised resource? - the launch of an exciting new website for grandparents.

Introducing Blastbeat Education UK a not for profit company that has developed a fun & exciting Music & Multimedia Business progamme offered to young people and schools around the world. Blastbeat promotes and encourages young original songwriters & musicians, supporting youth communities on a local & global level, empowering young people to create social enterprises creating community and social capital to help bring about change for the good of society.

Quality Assuring Training  – do the increasing number of quality marks and standards really make a difference to the unregulated training in the care sector?

Stress busters – See life from a different angle.

BASW and the new National College for Social Work

“The insurmountable difficulties of today are the solved problems of tomorrow.” ~ Cardinal Heenan

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International workers in social care – critical issues for recruitment and retention

Monday, December 21st, 2009

Carolyn Barber 1New research into the role and contribution of international workers in the adult social care workforce has highlighted many critical issues for recruitment and retention. Carolyn Barber writes about a recent seminar hosted by the Kings College Social Care Workforce Research Unit which showcased emerging findings from a two year national study commissioned by the Department of Health in England.

Within this broad and diverse service sector, the research made some useful distinctions about different groups of international social care recruits.  The GSCC data on the register of social workers identifies over 7,000 (8.8%) as non-UK qualified social workers. Over half of these trained in Australia, South Africa, the US or India.

Within the wider social care workforce, data is much less clear. The research analysed information from the National Minimum Data Set (NMDS ) on just over 5,000 who had their previous jobs abroad and used as a proxy of recently arrived international employees in the sector.  Of this group, workers were most likely to be employed in the private care sector; they were more likely to be male, hold higher levels of qualification, and less likely to hold managerial roles, than other workers.

In-depth interviews with employers, human resource managers and other stakeholders showed that the primary driver for social care employers is not surprisingly staff shortages, and the difficulties experienced in recruiting suitable staff from the local community. And the research indicates that employers get a pretty good deal from international recruits. Perceived attributes are ‘hard working’, ‘highly motivated’ and ‘accepting of pay and conditions’, as well as higher levels of skills, experience and qualifications.  Interestingly these latter advantages were not particularly identified by employers, although apparent from the dataset and the interviewees themselves.  This suggests there’s a more subtle issue at work here – the way in which international care workers are all too often invisible within social care industry discourse.

There is a further distinction made in the research between those international workers recruited from abroad by agencies and employers, and those already living in England looking for work in social care or other jobs through the usual channels.

Nearly 100 international workers were interviewed in depth as part of the research. Motivations to work in social care in England varied inevitably, and suggested patterns according to country of origin.  For those coming from EU countries, the desire to improve language skills figured highly. For Filipino care workers the financial motive was significant. Overarching themes across all nationalities were a positive view of the UK, and a sense of altruism or caring for others as strong drivers.  However there were many disappointing experiences along the way. Most striking was the sense of shock expressed by many international workers, especially social workers, about the poor image of social care in England, and the lack of status as reflected by the workload and pay levels. There were frustrations about the limited training and qualification opportunities, and experiences of feeling deskilled – for example working as care assistants when they were nurses in their home country.  The issue of qualification recognition was raised by many social workers who sometimes said they had a lengthy process to endure to achieve GSCC registration in England.

There were also widespread accounts of bullying, often linked to racism and skin colour. The attitudes and prejudices of service users themselves were highlighted here, with many international workers remaining stoical and accepting in the face of personal abuse.  This raises issues for social care staff and managers generally about how to challenge and work with such behaviour so as to support and encourage an increasingly diverse workforce.

The seminar also featured more in depth discussions from other research studies looking at the experiences of specific groups of international workers: rural domiciliary carers in Cumbria; social workers from Zimbabwe; migrant care workers in Sweden; a local authority induction programme designed as part of an international recruitment drive.  The detailed observations from these speakers illustrated some of the complexities of the broader themes identified in the Social Care Workforce Research Unit study, and highlighted the potential of further research to inform future developments in workforce planning and good employment practices.

The nature of the research design meant that it was not realistic to test out some of the anecdotal concerns commonly circulating about international workers in social care. Issues around potential exploitation by international recruitment agencies, illegal employment, immigration status, and the likely impact of the changes in border controls on the social care workforce, all help create a climate of fear for some and political controversy. However the Unit’s research outcomes provide a meaningful context within which more measured and constructive investigation can take place in the future. 

Useful references:

International Social Care Workers in England: Profile, Motivations, Experiences and Expectations (forthcoming) by Shereen Hussein, Martin Stevens and Jill Manthorpe, Social Care Workforce Research Unit, King’s College, London

Supporting the Recruitment of International Social Workers in the UK: a guide for employers (April 2008), by Keith Brown, Natalie Bates and Steven Keen with contributions from Kathryn Kelly and Douglas Machindaza, Bournemouth University

Social Care Code of Recruitment for International Recruitment – www.sccir.org.uk

The Experiences of International Social Care Workers in the UK: findings from an Online Survey (2009) by Shereen Hussein, Jill Manthorpe and Martin Stevens Access the research 

About the author – Carolyn Barber, BSc (Hons), CQSW, is an independent consultant specialising in research, team development and management skills.  Carolyn has over 25 years experience in social care as practitioner, trainer, researcher and manager, working across public, voluntary and independent sectors. For more information, go to www.wayfinderassociates.co.uk .

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Is social work ready for the social media revolution? How to become LinkedIn

Saturday, December 19th, 2009

employer supportSocial media is a fundamental shift in the way we communicate. Three years ago, the term barely existed. Today, social media encompasses social networks, mobile platforms, information sharing, online video, and far more. Facebook the leading social network has over 200 million members.  An interesting development has been the growth of professional networks. Networking is about building relationships, facilitating knowledge sharing, and collaboration.

Research undertaken by Bersin and Associates http://www.bersin.com/Blog/post/Informal-Learning-becomes-Formal.aspx indicated that informal learning now accounts for over 80% of the learning that takes place in organisations. Social media can make informal learning formal, encourage employees to contribute to the development of a learning organisation and empower people to publish their expertise and learn from each other.

Social media and collaboration tools such as basecamp provide organisations with an easy way to connect with stakeholders, provide direct access to information and an environment for them to contribute to developments and discussion. One of the biggest professional networks is LinkedIn with over 56 million registered users in 200 countries with 2.6 million registered users in the UK. LinkedIn is a good way to raise your profile and connect with people who share similar interests across the world. The launch of the network for professionals who work with children and young people in care was a response to a request to provide a forum for professionals from across the children’s workforce to share good practice and information.

If you are new to LinkedIn I thought it would be helpful to offer a few tips for making the most of your presence online.
 
1. Complete your basic profile
It is straightforward and worth the time to do this. Put as much detail on your profile as you can, including your current position, work experience, education, specialist skills and interests.  If you upload your CV you can complete your profile in minutes. HR people and recruiters use LinkedIn for candidate searching and they do it by key words. Add targeted words to your profile summary so that people can find your areas of specialism and expertise.

2. Upload a photo
A photo makes your profile more personal. It is good to put a face to a name. Everyone has at least one good photo of themselves but do make sure that it is suitable for a professional network. It is worth asking friends for an honest opinion of your photo.
 
3. Start to connect
Find out which of your colleagues and friends are already on LinkedIn and invite them to connect with you. I suggest that you create your own messages rather than use the default settings. You do not have to accept invitations to link in with people you do not know but always respond with a polite message if you do not know the person.

4. Get Involved in groups and discussions
Find out about interesting groups to join. For example the network of professional social workers. This means you can ask questions, answer questions, link up news articles and other relevant information and you could even moderate a group.

5. Update Regularly
Keep in touch by regularly updating your news, interests and activities.
 
6. Get Recommendations
Having other professionals confirm your skills and knowledge is very powerful. You can  ask your colleagues, your manager, clients and even friends if relevant.

7. Accounts and Settings
Spend some time familiarising yourself with your account and settings. LinkedIn is a secure site but you do have choices about what information is accessible only to your network and more publicly available. You can decide how you wish to communicate with the world and how the world can communicate with you. Apart from my email address I have not included any personal information. You can edit your profile, your public profile settings and your contact settings.

8. Personalize your LinkedIn page
There is an option of making your public profile have your name in the URL. For instance, instead of www.linkedin.com/00×00sa28ur09 you can change it to www.linkedin.com/in/shirleyayres Go to the edit my profile page and change the public profile URL address. But be aware that this is also open to Google and other search engines, as it becomes your public profile which is accessible outside of LinkedIn.

9. Explore the Applications
There are a number of additional applications that you can add to your profile page. You can browse through the applications and find the ones relevant to you. Slideshare Presentations allows you to upload and share presentations. If you are a keen reader, you can create a reading list from Amazon and Events allows you to share information about conferences and events you are attending and interested in.

Questions or comments? Email info@shirleyayresconsulting.co.uk

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Digital Unite – Free Guides to Understanding the Internet

Friday, December 11th, 2009

digital unite small imageWhat will be the impact of the internet on social work practice and the delivery of social services in the next few years? Access to quality information is becoming increasingly important and this is reflected in the success of Directgov which provides access to government services through one website. There is now a government expectation that by 2011, all Local Authorities must provide… “Universal, joined-up information and advice available for all individuals and carers, including those who self-assess and fund, which enables people to access information from all strategic partners.”  Local Authority Circular (DH)(2009)1: Transforming Adult Social Care
If you are just starting to use a computer and want advice in plain English, you have some experience and want to learn more or you are helping people to learn about the Internet it is worth looking at the Digital Unite Learning Zone. Here you can download a range of free Learning Guides covering everything from social networking and blogs through to web tools and security.  Digital Unite has a remit for “helping older people unleash their digital talents” but the Learning Guides provide a useful introduction for anyone of any age who wants to understand more about how to use the internet more effectively. 
The link to the website Get Safe Online is particularly useful with lots of clear and useful advice about things that you can do to avoid becoming a victim of fraud, identity theft and other Internet crimes. It has a quiz, Just how safe are you? that asks you ten questions about online security and directs you to pages with more information if required.

Another useful website with free online learning is Alison ALISON* is the world’s leading free online learning resource for basic and essential workplace skills which includes basic study skills and touch typing skills. All courses on ALISON are accessible free to individual learners.

Shirley Ayres Consulting are committed to empowering people through access to knowledge and information. We are very aware that in the 21st century organisations need to find different ways to engage, excite and energise their stakeholders. This doesn’t just mean communicating well – it means having a good story to tell. Our approach combines extensive knowledge of the care sector with new technology to promote effective communications.   We support individuals and organisations to make connections and partnerships across sectors and disciplines.

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